Event

Santa's AI Workshop - Your European AI Marketing Assistant

Develop ideas, create texts, prepare images.

Flyer zur Veranstaltung Santa’s KI-Werkstatt - Ihr europäischer KI-Marketinghelfer

AI tools promise to save a lot of time in marketing. However, many SMEs are concerned about what happens to trade secrets, customer data and image rights on US servers. Europe offers GDPR-compliant alternatives here.

At this online workbench, we will test step by step with European AI applications in a live demonstration along a typical marketing task.content is created. TextCortex and Neuroflash, which create texts based on their own specifications, as well as Photoroom for editing photos, are used.

Contents:

Strategy and tonality: campaign ideas and targeting with TextCortex based on Eigecompany specifications
Content creation: Social media texts, headlines and posts with Neuroflash and their adaptation to different channels
Image editing and visuals: Prepare photos from everyday company life with Photoroom, sturgeonremove end objects and put products in the scene
Practical comparison: use of the tools, their strengths in everyday life and possible time savings

Objective: After the workbench, participants can better assess where AI tools support their daily marketing routinecould be.

Target group: Professionals and managers of small and medium-sized companies who take on marketing and communication tasks.

Technical knowledge: No previous knowledge required.

The free workshop series "Santa's AI-Workshop" is jointly organized by the Mittelstand-Digital Zentrum Spreeland and the EDIH pro_digital.

Register via the MDZ Spreeland homepage!

Transparency notice: The selection of the presented tools and approaches is based on their practical application in everyday work. We do not receive any remuneration for presenting the tools.

Event series Santa's AI Workshop